{"id":41630,"date":"2021-05-12T16:05:10","date_gmt":"2021-05-12T15:05:10","guid":{"rendered":"https:\/\/sfc.6bdv.ws\/blog-84429\/"},"modified":"2025-07-29T15:38:12","modified_gmt":"2025-07-29T14:38:12","slug":"blog-84429","status":"publish","type":"post","link":"https:\/\/www.sfc.ac.uk\/gd\/blog-84429\/","title":{"rendered":"Scotland\u2019s colleges collaborate on new national #ChooseCollege campaign"},"content":{"rendered":"

Wendy Grindle outlines how CDN have been successfully running their #ChooseCollege campaign this spring.<\/p>\n

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The new national #ChooseCollege<\/a> social media campaign was launched in March to highlight the importance of Scotland\u2019s colleges, and to encourage potential students to \u2018Choose College\u2019!<\/p>\n

Phase one of the campaign saw six-weeks of national social media activity to raise the profile of Scotland\u2019s 26 colleges, and to highlight all the opportunities that going to college offers new learners, as well as those looking to retrain.<\/p>\n

Choose College is the result of the successful collaboration of CDN\u2019s Marketing and Communications Network, which consists of marketing and communications staff from colleges all over Scotland. A team of college marketing creatives drawn from the Network has enjoyed meeting regularly via Microsoft Teams to share ideas, plan the campaign and put it into action. The campaign is supported by promotional videos, images, key facts and case studies featuring college students, college staff and graduates.<\/p>\n

Over the six weeks between March and April the social media activity focused on a different theme each week:<\/p>\n